Call IQ provides an intelligent AI receptionist that answers, screens, and books in-home estimates for flooring contractors 24/7 — built specifically for floor installation and restoration professionals.
Flooring calls arrive during installation projects
Calls come in when you're cutting planks, applying adhesive, or sanding hardwood. Call IQ captures room details, books estimates, and sends lead summaries instantly to your phone. Our AI handles routine questions about material types, installation methods, pricing, and timelines.
Install floors while our AI handles the phone
Call IQ greets every homeowner professionally and captures essential project details through structured intake questions. By collecting key information upfront — room sizes, material interest, subfloor type, timeline — the system helps identify and prioritize qualified leads based on your installation specialties.
What sets Call IQ apart
Custom AI configuration with prompts tailored specifically to your service categories (hardwood, laminate, vinyl, tile, carpet, refinishing)
True 24/7 coverage with intelligent call routing based on material type and project size
Complete call handling including estimate scheduling, material consultation, and installation booking
Integration with flooring software and CRM platforms
Dedicated onboarding support ensuring your AI understands your specific service area and material offerings
Professional representation that adapts to your brand voice and customer communication style
Custom call flows built for flooring contractors. Call IQ customizable call flows serve as the technical framework that consistently executes your lead qualification and estimate routing protocols. The routing logic evaluates the caller's intent — new installation, refinishing, repair, commercial — and applies your predefined criteria to determine appropriate next steps.
The AI asks structured qualification questions about:
Room count and square footage (approximate)
Material interest (hardwood, LVP, tile, carpet, laminate)
Current flooring (existing material and condition)
Subfloor type (concrete, plywood, existing floor)
Timeline (urgent, flexible, planned)
Intelligent routing ensures urgent repair calls (water damage, loose planks) receive immediate estimate scheduling, while new construction projects are booked based on your installation calendar.
Every interaction generates detailed call summaries with notifications delivered through your preferred channels — email, Slack, text. The system integrates directly with your flooring software, maintaining accurate records without manual data entry. For existing customers, new project requests are automatically added to their property history. For new prospects, the system creates a lead record with complete project details and contact information.
Frequently asked questions for floor installers
You configure separate pricing guidance for each material type. The AI can provide per-square-foot ranges for each material and explain the differences in installation complexity, durability, and maintenance.
The AI can provide ballpark ranges based on square footage and material choice (e.g., "LVP typically runs between $X and $Y per square foot installed"). Firm quotes always require an in-home measurement and material selection.
The AI can explain common subfloor issues (uneven, water damage, existing adhesive) and note that final assessment requires an on-site visit. It schedules the estimate with a note about subfloor concerns.
The AI captures current floor condition, square footage, and desired finish. It explains the refinishing process (sanding, staining, sealing) and provides pricing based on your standard rates.
Yes. The AI captures square footage, material type, usage volume, and after-hours requirements. Commercial inquiries are flagged for your commercial team with all collected details.
The AI can explain your product lines (wear layer thickness, scratch resistance, water resistance) and manufacturer warranty terms based on your approved information.
The AI captures existing material type (carpet, tile, hardwood) and disposal requirements. It adds demolition and haul-away to the estimate scope.